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CARLSBAD, CA – TaylorMade-adidas
Golf today announced the sale of its Maxfli and
related trademarks to Dick's Sporting Goods (NYSE: DKS). The Noodle trademark
and all golf ball patents will remain with TaylorMade-adidas
Golf. The sale took effect February 11, 2008. Financial details
will be kept confidential.
"Now that we've fully developed the TaylorMade
brand as our premium ball franchise, we're committed to growing our business
through our Tour Preferred and Burner families," said Mark King, TaylorMade-adidas Golf President and CEO. "Dick's
Sporting Goods has been a fantastic business partner of ours for many years
and we know they will do a great job with the Maxfli
brand."
About Taylor Made Golf Company, Inc. dba
TaylorMade-adidas Golf Company
TaylorMade Golf has led the golf industry's
technological revolution since the company was founded in 1979. TaylorMade metalwoods, irons
and putters have been used to win hundreds of professional golf tournaments
around the world. In 1998, TaylorMade became a
wholly owned subsidiary of the adidas Group. adidas Golf footwear and apparel
is the choice of hundreds of professional golfers around the world. Learn
more about TaylorMade-adidas Golf and its brands at
(800) 888-CLUB or www.tmag.com, www.taylormadegolf.com, www.adidasgolf.com.
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For more information contact:
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TaylorMade-adidas Golf
Department
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